{"product_id":"iroiro-20-purple-premium-natural-semi-permanent-hair-color-vegan","title":"Iroiro 20 Purple – Premium Natural Semi-Permanent Hair Color (Vegan)","description":"\u003ch2\u003eVibrant Purple with Gentle Care\u003c\/h2\u003e\n\u003cp\u003eMeet Iroiro 20 Purple, a premium natural semi-permanent dye designed for vivid color and hair health. Made in the USA with 95% natural ingredients and a 100% vegan, cruelty-free commitment, this formula combines nourishing coconut oil with a creamy base to deliver bold purple tones without compromising hair feel. The result is a striking shade that deposits pigment smoothly, while supporting hydration during the coloring process.\u003c\/p\u003e\n\n\u003ch3\u003eA Gentle, Sensory Coloring Experience\u003c\/h3\u003e\n\u003cp\u003eThe cream texture glides onto strands with easy control, helping you achieve even color without harsh rubbing. A lift in the air comes from a soft yuzu–cranberry aroma—clean, fresh, and pleasant rather than heavy. For many, this pairing makes the coloring routine feel calmer and more enjoyable.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e95% natural ingredients paired with coconut oil for hydration and shine\u003c\/li\u003e\n  \u003cli\u003eCream-based formula for smooth, controlled application\u003c\/li\u003e\n  \u003cli\u003eDelicate natural fragrance that enhances the at-home coloring experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eClean Beauty You Can Trust\u003c\/h3\u003e\n\u003cp\u003eIroiro emphasizes clean beauty by removing petrol-based chemicals, PEGs, parabens, and common synthetic preservatives. It also excludes peroxide, ammonia, PPD, alcohol, and irritants like Methylisothiazolinone and Methylchloroisothiazolinone, delivering color with fewer harsh additives while staying true to safety and comfort.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eNo petrol-based solvents or harsh additives\u003c\/li\u003e\n  \u003cli\u003eFree from ammonia, peroxide, and PPD\u003c\/li\u003e\n  \u003cli\u003eFree from synthetic fragrances and common irritants\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eEco-Conscious Packaging and Waste Reduction\u003c\/h3\u003e\n\u003cp\u003eThe color comes in eco-friendly pouches rather than traditional bottles or jars. These lightweight, compact packs minimize waste, reduce shipping emissions, and ensure you can use every drop of color. It’s a practical detail that aligns with a more sustainable beauty routine.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eEco-pouches replace traditional plastic packaging\u003c\/li\u003e\n  \u003cli\u003eLightweight design lowers carbon footprint in shipping\u003c\/li\u003e\n  \u003cli\u003eCompact storage and efficient product usage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eShade Guidance and How to Prepare\u003c\/h3\u003e\n\u003cp\u003eFor striking Silver, Platinum, or Pastel outcomes, a pre-lightening to Level 10+ is recommended. The 20 Purple shade is designed to show best on hair that can hold pigment evenly, whether you’re coloring for the first time or refreshing a bold tone.\u003c\/p\u003e\n\n\u003ch3\u003eDurability, Maintenance, and Real-Life Use\u003c\/h3\u003e\n\u003cp\u003eSemi-permanent color fades gradually with washes, offering flexible maintenance without a long-term commitment. To extend vibrancy, consider color-safe shampoos, cool water rinses, and gentler heat styling. The formula is designed to work well across many hair types and styles, while remaining mindful of health and comfort.\u003c\/p\u003e\n\n\u003cp\u003eAvailable in 4 oz and 8 oz eco-pouches, Iroiro blends bold color with a sustainable mindset—helping you experiment with shade while keeping environmental impact in mind. Treat this as part of a dynamic color routine, not a one-off guarantee.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is iroiro 20 Purple vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The dye is 100% vegan and cruelty-free, formulated with 95% natural ingredients and coconut oil to help nourish hair during coloring.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types and shade goals does iroiro 20 Purple suit?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s a gentle, cream-based color that nourishes while you color; for Silver\/Platinum\/Pastel shades, pre-lighten to Level 10+ for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":52660903641451,"sku":"B01IU3KF08","price":44.46,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/8642\/0075\/files\/iroiro-20-purple-semi-permanent-dye-bottle.jpg?v=1765263585","url":"https:\/\/canadianglow.ca\/products\/iroiro-20-purple-premium-natural-semi-permanent-hair-color-vegan","provider":"Canadian Glow | Beauty, Skincare, Hair \u0026 Personal Care","version":"1.0","type":"link"}