{"product_id":"giovanni-eco-chic-50-50-balanced-hydrating-clarifying-shampoo-ph-balanced-color-safe","title":"GIOVANNI ECO CHIC 50:50 Balanced Hydrating Clarifying Shampoo – pH Balanced \u0026 Color Safe","description":"\u003ch2\u003eBalanced cleansing with hydrating care\u003c\/h2\u003e\n\u003cp\u003eGIOVANNI Eco Chic 50:50 Balanced Hydrating-Clarifying Shampoo offers a thoughtful blend of cleansing and moisture. Built to support normal through dry hair, it delivers a gentle wash while infusing strands with vitamins, nutrients, and proteins designed to promote strength and vitality without sacrificing performance. This daily-use formula is crafted to work with color-treated and over-processed hair, helping maintain balance from root to tip.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMOISTURIZING CLEANSER — Hydrates while cleansing for daily use on normal to dry hair, leaving strands feeling softer after every wash.\u003c\/li\u003e\n  \u003cli\u003eCOLOR SAFE \u0026amp; DAMAGE CARE — Helps shield color-treated hair and overworked tresses, supporting shine and overall brightness without stripping moisture.\u003c\/li\u003e\n  \u003cli\u003eEVERYDAY PH CONTROL — Aloe Vera, Rosemary, and botanical extracts gently balance hair pH, encouraging manageability and a refreshed feel with routine use.\u003c\/li\u003e\n  \u003cli\u003eVEGAN-FRIENDLY \u0026amp; CRUELTY-FREE — Leaping Bunny certified and cruelty-free; packaging designed for recyclability and reduced environmental impact.\u003c\/li\u003e\n  \u003cli\u003eECO CHIC HERITAGE — A hallmark of natural-meets-salon-quality care since 1979, balancing performance with responsible ingredients.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWho this is for\u003c\/h3\u003e\n\u003cp\u003eThis shampoo is well-suited for people with normal to dry hair seeking a daily cleanse that supports moisture and color integrity. It suits those with post-processed or color-treated hair who want a gentle, everyday routine without sacrificing effectiveness. While results can vary by person, you may notice easier combing, softer feel, and a more balanced hair surface over time.\u003c\/p\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly, apply a small amount to scalp and roots, then work into a light, creamy lather.\u003c\/li\u003e\n  \u003cli\u003eMassage from roots to ends, rinse completely, and follow with conditioner if desired.\u003c\/li\u003e\n  \u003cli\u003eUse daily or several times weekly as part of your regular hair-care routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eReal-life expectations\u003c\/h3\u003e\n\u003cp\u003eIn everyday use, you may experience a gentle, nourishing cleanse that leaves hair feeling hydrated rather than weighed down. Many users report improved manageability, a smoother texture, and improved shine, especially when color-treated or chemically processed hair is washed regularly with this formula. The product’s pH-balancing claim aims to support a balanced feel post-wash, making it a practical addition to routines that require daily cleansing with care.\u003c\/p\u003e\n\n\u003ch3\u003eEthics and packaging\u003c\/h3\u003e\n\u003cp\u003eBeyond performance, the brand emphasizes ethics and sustainability: vegan-friendly formulas and cruelty-free testing align with consumer values, while recyclable packaging appeals to eco-conscious shoppers seeking responsible beauty choices.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is GIOVANNI Eco Chic 50:50 shampoo suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is color-safe and helps preserve color while providing hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. GIOVANNI products are vegan-friendly and cruelty-free, with Leaping Bunny certification.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"GIOVANNI","offers":[{"title":"Default Title","offer_id":52663981375851,"sku":"B00014DKB6","price":41.7,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/8642\/0075\/files\/giovanni-eco-chic-5050-balance-bottle.jpg?v=1765358049","url":"https:\/\/canadianglow.ca\/products\/giovanni-eco-chic-50-50-balanced-hydrating-clarifying-shampoo-ph-balanced-color-safe","provider":"Canadian Glow | Beauty, Skincare, Hair \u0026 Personal Care","version":"1.0","type":"link"}