{"product_id":"e-l-f-power-grip-primer-with-4-niacinamide-gel-based-hydrating-vegan-cruelty-free-0-8-fl-oz","title":"e.l.f. Power Grip Primer with 4% Niacinamide – Gel-Based, Hydrating, Vegan \u0026 Cruelty-Free (0.8 fl oz)","description":"\u003ch2\u003ePower Grip Primer with Niacinamide: A Skin-First Primer\u003c\/h2\u003e\u003cp\u003eMeet the e.l.f. Power Grip Primer infused with 4% niacinamide. This gel-based formula primes your complexion while delivering a dependable makeup grip so your look lasts through the day. The lightweight, clear gel glides on, leaving a dewy finish that catches light without a heavy glow, making it suitable for a wide range of skin tones.\u003c\/p\u003e\u003cp\u003eDesigned to be more than a base, this primer smooths the surface and enhances brightness, thanks to the niacinamide. You might notice a refined appearance to the skin as the product settles, creating a canvas that can help foundation layer evenly. The texture is comfortable, with a slight tack that helps makeup adhere without feeling sticky after application.\u003c\/p\u003e\u003ch3\u003eWhy it stands out\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eMakeup primer and skincare in one that supports a brighter, more even look\u003c\/li\u003e\n\u003cli\u003eNiacinamide helps smooth and brighten the complexion while the gel grips makeup for lasting wear\u003c\/li\u003e\n\u003cli\u003eClear formula works for all skin tones, delivering a dewy, healthy glow\u003c\/li\u003e\n\u003cli\u003eFree from phthalates and parabens, vegan and cruelty-free with Leaping Bunny certification\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eTexture, finish, and wear\u003c\/h3\u003e\u003cp\u003eThe gel-based texture feels light and cushiony, gliding across the skin with the warmth of your fingertips. It dries to a clear, dewy finish that reads as natural rather than overtly shiny, helping makeup sit comfortably on the surface.\u003c\/p\u003e\u003cp\u003eHow to use for best results: apply a thin, even layer over clean skin, allow about 30 seconds to set, then proceed with makeup as usual. The warmth of your fingers can help the product meld into the skin for smooth application.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSmoothed surface prepares skin for makeup application\u003c\/li\u003e\n\u003cli\u003eGel texture provides grip to help makeup last longer\u003c\/li\u003e\n\u003cli\u003eClear finish works across skin tones for a cohesive look\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAll e.l.f. products are vegan, cruelty-free, and free from toxins such as phthalates and parabens. This primer is Leaping Bunny Certified, reflecting a commitment to kindness without compromising performance. If you’re seeking a prep that teams well with foundation while supporting a brighter, more even appearance, this primer offers a thoughtful option.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is in the e.l.f. Power Grip Primer with Niacinamide?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A gel-based primer infused with 4% niacinamide that helps even skin tone while delivering makeup grip.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply this primer for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply evenly to clean skin with fingertips, wait 30 seconds to set, then apply foundation as usual.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"e.l.f.","offers":[{"title":"Default Title","offer_id":52652679594347,"sku":"B0BQQS5GBQ","price":40.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/8642\/0075\/files\/elf-power-grip-niacinamide-bottle-closeup.jpg?v=1764965899","url":"https:\/\/canadianglow.ca\/products\/e-l-f-power-grip-primer-with-4-niacinamide-gel-based-hydrating-vegan-cruelty-free-0-8-fl-oz","provider":"Canadian Glow | Beauty, Skincare, Hair \u0026 Personal Care","version":"1.0","type":"link"}